"Adnan Malik will make his film debut with Sanam Saeed and Aaminah Sheikh in 'Cake '". ^ "Indus Talkies Limited - Overview (free company information from Companies House)".^ " 'Cake' becomes first Pakistani film to have a world premiere in London's Leicester Square - The Express Tribune".
The Sketches and Natasha Baig for "Meri Dunya"Īll music is composed by The Sketches. The film was showcased at London Asian Film Festival or nowadays UK Asian Film Festival where it won Best Director for Asim Abbasi.Ĩth annual South Asian Film Festival of Montreal The film did well at the box office, collecting around ₨63 crore worldwide. "One slice just won't be enough" Box office Rahul Aijaz of The Express Tribune gave it 4.5/5 stars. The formula is risky and might not always work, but art has no boundaries and that is what Cake displays." Turyal Azam Khan for The Diplomat wrote "The strong response to the film in its home country has sent an important message to the filmmakers of Pakistan: it is okay to experiment, break barriers and test the audience. Shahjehan Saleem of Something Haute gave it 4.5/5 stars " Cake shines as a prime example of acting, cinematography, great music, and impeccable direction assimilating into perfection on the silver screen." He praised Asim's debut "Pakistani cinema has long struggled to match its Indian cousin’s commercial reach, but this impressive debut from Asim Abbasi feels like a sound bet, and even quietly revolutionary in places." Mike Cahill of The Guardian gave it 4/5 stars. Critical reception Ĭake was released all over Pakistan on 30 March 2018 with highly positive reviews from critics.Īreebah Shahid writing for Bolo Jawan praised the film's direction and the performances of the female protagonists, stating, "Cake stands tall among the films that Pakistan can rightly take pride in and showcase for a wider, international audience." The film was made available as VOD on Netflix in May 2019. The cast of the film toured Bradford where they visited Radio Sangam, Odeon cinema Leeds, Trafford Centre, star city and various other places for film promotion. The Film is the first ever Pakistani film which had its premiere at Leicester Square London with national and international media covering the Event. One-takes are not used in films often, worldwide, so this was quite an experience for us.'' Release Promotions In an interview, actress Aamina Sheikh who played Zareen, share that experience ''That one-take scene was not only about the actors moving – it’s about the lights, camera crew, location, frames and all the invisible figures. In a first for Pakistani cinema, the climax scene of the film is a 10 minutes continuous, one take shot with no edits, spanning multiple rooms and multiple characters. The majority of the filming has been in Karachi and interior Sindh, as well as London.